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CustomerGrosskraftwerk Mannheim AG
ProjectCorporate Design
DetailsLocated in Mannheim, the large-scale power plant GKM is one of the most efficient hard-coal power stations in Europe. Raum Mannheim developed the corporate design and handles the entire visual communication for the company including: concept and consulting, brochures, magazine, image campaign, photo concept, website, advertisement, convention stands, promotional materials, office design, forms, graphics, etc. Within the framework of the modernization of the plant site, a new info center was erected where the public can find out how GKM generates electricity and heating. A particular challenge with the center was to make the visual concept appealing to visitors of all age groups and to develop a transparent means of communication.